BARSANA AAHAR
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राधे राधे : Barsana Aahar is not just a food outlet — it is a kitchen of devotion.
Rooted in the cooking traditions of Vrindavan and Braj, every meal is prepared as prasadam — pure, nourishing, and 100% free from onion and garlic.
COMPANY
PHILOSOPHY
CORE PROMISE
DELIVERABLE
LIVE PROJECT
BARSANA AAHAR
100% SATTVIK BHOJAN
NO ONION • NO GARLIC FOOD
SPIRITUAL IDENTITY, QR-INTEGRATED MENUS, BOOTH & SEVA APPAREL
ABOUT THE PROJECT
Food as Seva, Design as Devotion.
Barsana Aahar is a 100% Shudh Satvik brand inspired by the temple-style kitchens of Vrindavan. In Indian culture, food is not just nourishment—it is an offering. Our goal was to design a brand identity that honors these spiritual roots while solving the fast-paced challenges of a modern food booth.
UNDERSTANDING THE VISION
The Four Pillars of Barsana.
The Four Pillars of Barsana.
The foundation was built on:
Bhakti (Devotion) | Shuddhta (Purity) | Sattvik Living | Indian Roots
We aimed for a brand that feels calm and spiritually grounded—a space where people trust the Intention as much as the Taste.
THE CHALLENGE
Clarity without losing Sanctity.
Clarity without losing Sanctity.
How do you keep a brand "Devotional" in a busy commercial market?
Dynamic Needs: Frequent price and menu updates.
Space Constraints: Small booth, big message.
Communication: Instantly signaling "No Onion/Garlic" to a diverse crowd.
THE STRATEGY: DIGITAL DARSHAN
Tradition supported by Technology.
Tradition supported by Technology.
We introduced a QR-based Digital Menu system to bridge the gap between ancient values and modern efficiency.
Live Updates: Prices change in the background; the sanctity of the printed design remains untouched.
Frictionless Seva: Customers scan, view, and experience the menu without confusion.
VISUAL IDENTITY & BOOTH BRANDING
A window into Vrindavan.
A window into Vrindavan.
The visual language avoids "fast food" noise. Instead, it offers a peaceful presence:
The Billboard: Earthy tones and Krishna-inspired motifs that act as a visual "Radhe Radhe."
The Menu System: Three formats (Main, Quick, and Display) designed with restraint and clarity.
Staff Vastra (T-Shirts): Uniforms designed to reflect humility and cleanliness, reinforcing the spirit of Seva.
CATERING & EVENTS
From Booth to Bhog.
From Booth to Bhog.
Barsana Aahar extends beyond the booth into religious gatherings and family celebrations. We ensured the branding scales beautifully—from a single leaflet to a full-scale catering event—maintaining the same devotional integrity.
BOOTH & BILLBOARD DESIGN
A safe space for pure vegetarians
A safe space for pure vegetarians
Instead of loud food photography, the billboard and booth visuals evoke a Braj-bhav — using Krishna-inspired symbolism and devotional cues to instantly signal purity.
In a busy market, Barsana Aahar stands quietly confident.
BRAND TOUCHPOINTS
From kitchen to community
From kitchen to community
Leaflets designed as gentle brand reminders
Seva-Vastra (Staff T-Shirts) — not uniforms, but clothes of service
Catering & Events — extending the brand into community feasts, festivals, and gatherings
Event photography and social media visuals carry the same devotional tone.
À La Carte Menu
Individual dishes, rooted in devotion
Individual dishes, rooted in devotion
Designed for flexibility and everyday dining, the à la carte menu features carefully prepared sattvik dishes inspired by traditional Indian flavours. Every item is cooked without onion or garlic, maintaining purity while offering choice, clarity, and comfort.
THE RESULT
Simple. Sacred. Nourishing.
Simple. Sacred. Nourishing.
Barsana Aahar is now a landmark for purity in Chandigarh. By blending high-tech menu solutions with deep-rooted Hindu values, we’ve created an identity that is as pure as the food it represents.
Shuddh Bhojan, Shuddh Bhavna. Radhe Radhe.
Disclaimer: The images used in this UI are for representational purposes only. This project includes mockups and UI designs created for demonstration purposes. I have made a good-faith effort to use images and assets that are either in the public domain or licensed for commercial use.
If you are the copyright holder of any image or asset and believe it has been used in error, please contact me. I will be happy to remove the material or provide proper attribution.
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